The Investing Collective

About Us

About The Investing Collective Ltd

How we can help you

We provide strategic advice that can help asset managers and investment trusts:

  • Stand out in a crowded market
  • Strengthen their investor proposition
  • Communicate with clarity and impact

The Investing Collective advises asset managers and investment trust boards on how to position their business, stand out in a competitive market, and communicate more effectively with investors.

We focus on three areas that directly drive commercial outcomes:

  • Strategic positioning & proposition development
  • Competitor & market insight
  • Investor communications & marketing strategy

How we work

We work with a small number of clients on a project or retained advisory basis, providing:

  • Independent strategic advice
  • Board and senior management support
  • Market and competitor insight
  • Clear, actionable recommendations

What makes us different

A combination of board-level experience, commercial responsibility and market insight is what sets The Investing Collective apart.

Most firms specialise in one area — investment, distribution, or consulting.

We sit across all three.

That means we can:

  • Translate investment strategy into a clear, differentiated proposition
  • Position funds and trusts effectively against competitors
  • Help boards and managers communicate with investors in a way that actually resonates with investors

Led by experience

The business is led by Jock Glover, who has over 30 years’ experience working in asset management, research and distribution.

His experience includes:

  • Senior leadership roles at Square Mile, shaping research, leading the consulting business and managing asset manager relationships
  • Managing Director at JPMorgan Asset Management, working directly with both senior management and investment trust boards helping shape strategy, shareholder outcomes and corporate activity
  • Deep experience across product strategy, distribution and investor communications

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